ADVERTISEMENT ON IPL,WORLD CUP & MAJOR SPORTING EVENTS

Advertising Instadia Branding Options Perimeter Board Branding - Creation of uniform branding on ground through exclusivity. Tri-vision Sightscreens - Executed for the very first time in India the tri-vision sightscreens at either end of the pitch. Rope - Conventionalized for the very first time in India branding on the Rope. This concept has been duplicated and today is an integral part of instadia branding in world cricket. Digital Boards - Digital signage was first installed in Bangalore in the year 2004 and today forms an important part of perimeter board signage. ACHIEVEMENTS Pioneers in T20 Cricket The UNIBIC 20/20 Tournament, For the Bradman Cup GMR – Managed exclusively consulted and assisted in the determination of a fair bid price which ensured GMR being awarded the Delhi Franchise. By providing crucial input leading to the formation of a solid business plan for the franchise bid in the inaugural year of the IPL 2008. Chennai Super Kings Managed all revenue generation and also assisted with the exploration, Evaluation and analysis of investment and the team development opportunities. as well as the promotion & Marketing for the “Chennai Super Kings” in the inaugural year of the IPL 2008. Karnataka Premier League Conventionalized and exclusively partnered, Promoted, Sold/negotiated offers/ rights for the Karnataka State Cricket Association in the organizing and running of the Karnataka Premier League starting September 2009. Cricket Academy Have also started a cricket coaching camp in Bangalore, which targets students in the age group of up to 15 yrs. This will initially be a 2 month long camp. The academy is then aiming to continue with weekend coaching all year long, and possibly even have franchisees at a later stage across various cities. Puma, Unibic & Gatorade have already tied up with the camp for the initial 2 months.